This is a paywalled Substack post offering a beginner's introduction to spell jars (witch bottles), framed around folk magic tradition and using household items like a recycled jar and sea salt, with five jars for different intentions such as protection, abundance, love and clarity. Visitors land on it searching for how to make bottle or jar spells; only the opening is visible, so the full instructions can't be judged.
Beginner witchcraft and folk magic hobbyists, mostly curious newcomers seeking simple DIY spell instructions, with Canada the largest audience country.
A mention would suit brands selling ritual and craft supplies, such as mason jars, sea salt, herbs, candles, crystals, or journals, or a witchcraft newsletter, course or book aimed at beginners. It would read most naturally near the opening where the kitchen-supply jar and sea salt are mentioned, or beside the ingredient and materials steps; traffic is very low (2 organic clicks in 28 days) and the niche is narrow, so few brands outside spiritual and craft categories would fit.
Summarised from the live page by AI. Traffic figures come from the publisher's own Search Console, last 28 days.